Strategies for Foreign Construction-Related Consultancy Firms to Improve Performance in China

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Abstract

© 2015 American Society of Civil Engineers. With China being a member of the World Trade Organization (WTO), more foreign construction-related consultancy firms (foreign firms) are expected to operate in China. The aim of this research is to identify critical strategies and important practices that would improve a foreign firm's project performance. The results show foreign firms need to adopt a combination of both Western (differentiation, cost leadership) and Eastern strategies (risk responsiveness, swiftness) in order to achieve a higher level of performance in China. Foreign firms may assess their likely performance using the developed and validated models. Some instruments/practices to improve performance in China are also offered.
Original languageEnglish
Pages (from-to)06015001-06015001
JournalJournal of Management in Engineering
DOIs
Publication statusPublished - 18 Jun 2015

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